Introduction
This content style guide establishes rules and conventions for writing and editing. It helps the Canadian Partnership Against Cancer (CPAC) understand and achieve a clear, consistent and professional voice across all its written content.
This guide will help CPAC staff and vendors write for diverse external and internal audiences. It is not intended as a guide for specialized, technical or scientific materials.
Please refer to the French style guide and consult with the translation team for guidance specific to French copy.
These guidelines are informed by subject matter experts at CPAC and are founded on a number of authoritative sources, including:
- The Canadian Press Stylebook
- The Canadian Press Caps and Spelling
- The Canadian Oxford Dictionary
Have a question about the content style guide?
- For CPAC staff: Contact the Communications team.
- For external agencies, vendors and partners: Please connect with your contact from CPAC.
